This article talks about video being a powerful technology for learning. Video has helped examine patterns of a classroom interaction, helped teachers reflect on their own teaching styles by revealing strengths and weaknesses, and also videos are able to catch more than just the naked eye and are able to see an entire classroom at any given time.
Designed videos help students learn and can support learning in many ways. I remember watching a video in either elementary school or high school and the entire class laughing at the outdated clothes and characters in the videos. The message was usually camouflaged by the laughable production and it was a shame because students in the classrooms today have more success producing modern videos which have messages that actually reach the students and are obviously enjoyed by their classmates. Students in today's classrooms are more inline with what is "cool" and know what their audience wants because they are their own audience. "To design an effective video, it is important to have a clear target..." (Schwartz & Hartman)Who understands students better then themselves?
There are four broad classes of learning outcomes; Seeing, Doing, Engaging, and Saying. Each outcome has different approaches to achieve learning. For example, Doing has two approaches, Attitude and Skills. Attitudes is an example of people willing to learn by mimicking other people behaviors that they choose to inherit, whereas Skills require intentional effort and practice on the learners part. Also, each learning outcome has types of behaviors people will exhibit if they have learned. If students have "learned the Doing" their manner and performance will reflect they have changed and learned. Finally, there are successful ways to make certain videos that will be relevant to each outcome. Step-by-step videos and Demonstration videos are great ways for "Doing" to become learned through video.
This article has so much useful information to teach by use of design videos. I remember the pure excitement I had when I was a student when the teacher announced that we would be watching a video. It changed the class up and gave students a break from being lectured and given a little entertainment. An educational video is like sugar coating learning where the whole class can be excited to watch and learn at the same time.
"It is not Television Anymore: Designing Digital Video for Learning and Assessment"
https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=1kx8ePzHzzI1Ri0m8Ppv1gyiGbuefykLYD1JCubEQEWyO1VYLJswpz2JBDP_V&hl=en&authkey=CJuB_80E